A blended call center is a type of call center that allows customer service representatives to handle both inbound and outbound calls. In a traditional call center, agents may be assigned to handle either inbound or outbound calls exclusively, depending on the needs of the business. However, in a blended call center, representatives are trained and equipped to handle both types of calls, allowing for greater flexibility in the operation.

The benefits of a blended call center include:

Increased efficiency: By allowing representatives to handle both inbound and outbound calls, businesses can more effectively utilize their staff, reducing idle time and increasing overall efficiency.
Improved customer service: With the ability to handle both inbound and outbound calls, representatives can more effectively engage with customers and provide a more personalized service experience.